Only B2B

MAY 28, 2025

Yes, traditional funnels worked when sales cycles were manageable, and digital noise was low. But todays B2B buyers are more informed, more selective, and mostly immune to irrelevant outreach. A generic whitepaper or email campaign may not speak to a specific buyers needs. Its the proactive edge you need.

Top of Funnel 71

Top of Funnel Account Based Marketing Ideal Customer Profiles ABM 71

Zoominfo

APRIL 17, 2025

Users of Copilot report a 83% increase in average deal size and 30% faster deal cycles, saving an average of 45 days per deal. Built-In Tools to Power Sales Execution From prospecting to closing, ZoomInfo includes an integrated toolkit to enhance every stage of the sales cycle.

Marketing Automation Services 130

Marketing Automation Services B2B Sales Enterprise Management Work Management 130

Inbox Insight

MARCH 25, 2025

B2B marketing has never been more complex. Long sales cycles , multiple decision-makers, and ever-evolving buyer expectations make it increasingly difficult to generate demand and convert leads. Compelling case studies and testimonials can provide the social proof sceptical buyers need.

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Demand 52

6sense

JANUARY 14, 2016

To truly understand what your sales team needs to be successful and drive revenue and growth for your organization, you’ll need to go to them. But in the meantime, here are four of the most likely bottlenecks B2B marketing teams should be addressing to enable their sales team to drive revenue growth.

Top of Funnel 48

Top of Funnel B2B Sales B2B Marketing Lead Ranking 48