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How to Do an Efficiency Audit on Your B2B Company

Webbiquity

According to Statista, the global gross merchandise volume equaled $12.2 When customers see you make efforts to improve your negatives and they see ongoing benefits to doing business with you, you’ll retain clients, create opportunities to cross-sell and up-sell more products or services, and develop a positive brand reputation.

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Yes, Brands Can Turn Customer Service Into a Profit Center

Salesforce Marketing Cloud

We’ve seen customer service evolve in recent years: Contact centers traditionally came into play after a purchase — handling lost shipments, defective merchandise, and returns or exchanges. AI can also assist service teams in upselling and cross-selling initiatives. But service now plays a role along the entire route to market.

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6 Ways to Build Great Ecommerce Experiences (With Examples)

Salesforce Marketing Cloud

This allows your merchandisers and marketers to quickly uncover buying patterns and trends. Then, merchants can use drag-and-drop front-end tools to create recommendations that feature specific product parameters, like top-selling, personalized for shopper, and recently viewed.

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Enhancing B2B e-commerce with powerful search & merchandising

Sana Commerce

By now, manufacturers, distributors, and wholesalers are mindful of the game-changing advantages of efficient search and merchandising strategies to make their web store stand out among the competition. Merchandising goes beyond product placement Merchandising is more than arranging products aesthetically.

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How to Develop Your Own Content Marketing Roadmap

Marketing Insider Group

Having the ability to search provides customers with a more user-friendly experience, making it more likely that they’ll return and buy what you’re selling. Targeted audiences might be smaller, but they’re more likely to need what you’re selling. Google Ads , too, can target which audiences see them.

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Mensa Brand Success Story: 5 Innovative Lessons for Every Entrepreneur

Orange Owl Blog

While the opportunity was massive—India’s online retail market was projected to cross $100B by 2025—most emerging brands lacked the capital, talent, and infrastructure to scale nationally or globally. In the words of founder Varun Dua, “We didn’t want to sell fear. We wanted to sell trust and convenience.”

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What the US Marines Can Teach Your B2B Firm about Marketing and Sales

Marketing Craftmanship

that can be merchandised by the firm to keep the firm in play. Sell Intrinsically – Because “inside guys” embody the firm’s intellectual capital and deliver its services and solutions, they are best prepared to demonstrate to prospects and clients the firm’s capacity to add value, which is its most powerful sales tactic.

B2B Sales 100