Marketing Insider Group

SEPTEMBER 16, 2024

As you might know, AI is revolutionizing how brands generate articles, videos, and even art. The Marketing AI Institute reports that 98% of marketers are using these tools , so they’re incredibly widespread already. Jasper is an AI tool that helps marketers and writers create persuasive, SEO-optimized content.

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Vision Edge Marketing

OCTOBER 29, 2024

People are shifting from direct, keyword-focused searches to AI-driven, conversational queries because AI offers a more natural, efficient, and personalized user experience. has evolved into an artificial intelligence (AI) prompt, such as, “Hey ChatGPT, what’s the best project management software for a remote team?”

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Zoominfo

OCTOBER 24, 2024

And in the age of AI-assisted sales, what was once a long process of research, targeting, and crafting outreach has now become remarkably fast. But today’s top AI sales assistants don’t just help sales teams work faster — with the right data, AI helps sellers make smarter decisions. What is AI Sales Assistant Software?

Enterprise Management 211

Enterprise Management Marketing AI Work Management Marketing Management 211

Marketing Insider Group

AUGUST 6, 2024

Traditional paid media can be frustrating and expensive, often leaving marketers wondering if their efforts are worth it. By harnessing the power of AI and automation , we can finally say goodbye to wasted ad spend and hello to smarter, more effective campaigns. You’re not alone. Enter automated paid media. Here’s how to get started.

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Advertising Agencies Advertising Advertisements Automation 312

Marketing Insider Group

FEBRUARY 4, 2025

Artificial intelligence (AI) influences content creation and ranking systems. Image source Artificial Intelligence and SEO AI has revolutionized how search engines rank content. Marketers must adapt by producing content that not only meets user intent but also aligns with how algorithms interpret material.

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Marketing AI Trends SEO Dwell 242

Trade Press Services Newsletter

DECEMBER 5, 2024

From newsletters and blogs to webinars and podcasts, there’s no shortage of insights shaping the future of B2B marketing. As 2024 comes to a close, we’re taking a look back at the B2B marketing content that made the biggest impact over the past year. Sign up to receive the industry’s best B2B marketing content.

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Marketing AI B2B Marketing Planning B2B Thought Leadership 247

Martech

OCTOBER 28, 2024

Much like an old engine that’s past its prime, some AI marketing strategies are sputtering as technology speeds ahead. Let’s take a look at which artificial intelligence trends have fallen behind and why they’re no longer delivering the results you need. 6 AI trends in marketing you need to let go of 1.

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Marketing Insider Group

JULY 7, 2025

As we move further into the digital age, businesses continue to pour significant budgets into content marketing. Marketers today are under intense pressure to connect each dollar spent to real business results. But in 2025, smart marketers recognize that these numbers can be misleading.

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Top of Funnel Marketing AI ROI Multi-Touch Attribution 194

Webbiquity

MARCH 14, 2025

Image credit: Google DeepMind on Pexels Artificial Intelligence (AI) is no longer a futuristic concept; its already become a transformative force across industries. For B2B businesses, which thrive on strong customer relationships and personalized experiences, AI is becoming a game-changer.

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CMSWire

JUNE 11, 2025

3 minute read By Atul Jindal June 11, 2025 Digital Marketing Share Share Copy link Email LinkedIn Twitter Facebook Telegram Save SAVED Discover how generative AI transforms SEO — scale content, surface high‑value keywords, automate linking and boost Google rankings. A whopping 90% of marketers now use GenAI tools.

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Webbiquity

JANUARY 7, 2025

But mostly, the interest was in AI, and specifically how it will impact marketing and SEO. While this blog doesn’t provide counseling, hopefully these posts will ease your worries about AI and the future of marketing. AI is a game-changer in social media marketing. Lots of marketers are asking.

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Marketing AI B2B Marketing Screencast B2B 161

Martech

DECEMBER 9, 2024

OpenAI an artificial intelligence research company created ChatGPT and launched the tool in November 2022. Then 2024 was the year of genAIs integration into marketing automation solutions. Amidst this wave of automation and innovation, the role of the human marketer is more vital than ever.

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Ethics Marketing & Strategy Touchpoints Marketing Automation Services 122

Webbiquity

MARCH 18, 2025

Image credit: Lil Mayer on Unsplash These are just a few scenarios copy writers and bloggers have to turning to artificial intelligence (AI) to help with at least since ChatGPT exploded onto the scene in November 2022. It can help copywriters, bloggers, and other content marketing professionals work more efficiently.

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Marketing AI Work Management Blogger Training 161

Martech

MAY 6, 2025

In large B2B companies, marketing and sales teams continue to operate in silos, resulting in wasted resources and missed opportunities. Marketing complains that sales ignores their hard-earned leads. Sales complains that marketing leads are garbage. AI fundamentally reshapes how marketing and sales work together.

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Marketing AI Lead Ranking Marketing Qualified Leads Lead Scoring 115

Convince & Convert

OCTOBER 9, 2024

If you or your leadership team think you’re behind on adopting AI tools, take heart: You’re not. AI tools are evolving rapidly, and it’s important to engage in the conversation, stay informed, and be intentional about how you approach and implement these tools. AI should support your business goals, not the other way around.

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Marketing Insider Group

AUGUST 7, 2024

Artificial intelligence is changing business operations by automating tasks and enabling new and innovative tools. Unlike traditional AI tools, ChatGPT stands out with its ability to understand and generate human-like text, making it incredibly versatile and user-friendly.

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Marketing AI Business Marketing Management Paid Search Agency 222

Vision Edge Marketing

OCTOBER 22, 2024

Today, Azure is one of top three cloud platforms worldwide with nearly 25% market share and drives 24% of the company’s revenue. It made a number of significant investments so it could adapt more quickly to market conditions and customer needs as well as enhance supply chain visibility.

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Marketing AI Work Management Marketing Management Customer Satisfaction 317

Marketing Insider Group

JUNE 17, 2025

You’ve probably noticed how fast things shift in marketing. Marketing management trends don’t move slowly. Quick takeaways AI is finally useful, not just flashy. They’re connecting marketing, sales, and support into one smart system. 5 Trends You Can’t Ignore Marketing is ALWAYS changing. So, what’s next?

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Enterprise Management Marketing Management CRM Trends 278

WordAgents

JUNE 10, 2025

AI content is everywhere because it’s fast and cheap, but often forgettable. AI leans on the work it learns from, so as more companies lean on automation for blogs, ads, and email, many are starting to sound exactly the same. That’s where humanizing content in the age of AI comes in. Some edits aim to satisfy AI detection tools.

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Content Intent Paid Search Agency User-Generated Content 195

Convince & Convert

SEPTEMBER 14, 2024

Marketing professionals are inundated with AI technologies and strategies to advance their marketing programs. AI and marketing work hand in hand by leveraging vast amounts of data to optimize campaigns. But how are marketing professionals using AI to support their data-driven marketing?

Trends 144

Trends Tips Paid Search Agency Planning 144

Webbiquity

AUGUST 30, 2024

Effective content marketing is a creative and strategic endeavor—one that requires finesse, data-driven insights, and a solid dose of creativity. All of which classic marketers should have a passion for. This post dives deep into content marketing, helping you not just keep up but stay ahead. Yes, it’s an ad.

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Paid Content Marketing AI Content Marketing Planning 169

Webbiquity

NOVEMBER 25, 2024

Tight budgets (as always), inflation, economic slowdown, AI taking marketing jobs ( or not )…it’s been yet another “interesting” year for marketers. Have the tools in your marketing technology matrix kept up? Plan, write, design, and promote using powerful AI-based optimization tools.

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Marketing Automation Services Work Management Marketing Management Budget Programs 195

Convince & Convert

JUNE 19, 2025

Did you know that 61% of marketers already use AI in their strategies ? And according to Statista, 44% of those marketers say AI has saved them time on repetitive tasks. The truth is, if you’re still avoiding AI tools in your marketing game plan, you are working harder, not smarter. Let’s gooooo.

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Paid Search Agency Advertising Agencies Planning Tips 135

Marketing Insider Group

FEBRUARY 25, 2025

AI in UX design has reshaped how digital experiences evolve. Quick Takeaways: AI refines UX by adapting interfaces based on real-time interactions. AI-powered accessibility tools help create experiences that include a wider audience. A retail website using AI refines product suggestions based on previous searches.

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Marketing AI Design User-Generated Content Urgency Marketing 162

Zoominfo

SEPTEMBER 17, 2024

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Funding Funding rounds are among the strongest signals for both sales and marketing teams.

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Enterprise Management Work Management Zoominfo Marketing Management 214

Martech

APRIL 9, 2025

AI proficiency is becoming a critical differentiator for marketers. HubSpots co-founder and CTO Dharmesh Shah says were at an inflection point where AI skills are essential for marketing career growth and acceleration. Those who can strategically use AI will gain a clear advantage. Processing. Contact enrichment.

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Marketing AI Marketing Analytics Tools Ideal Customer Profiles Planning 129

Salesforce Marketing Cloud

MAY 6, 2025

If your company is like most, you probably use several AI tools. The finance department may be using artificial intelligence (AI) to streamline budgets. Sales might be trying out an AI agent to generate leads. And HR might be using AI to source candidates. An AI committee. The solution?

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Marketing AI Paid Search Agency Companies Lead Ranking 123

Navigate the Channel

OCTOBER 17, 2024

The world of search marketing is constantly evolving, and 2025 promises to be an exciting year for digital marketers. In this article, we will delve into the trends and strategies that will define search marketing in the coming year. In 2025, content marketing will continue to be a cornerstone of successful search marketing.

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Search Marketing Marketing AI Long Tail Marketing Privacy 123

Webbiquity

JULY 11, 2024

It can be tempting to use artificial intelligence (AI) in your customer service flow to reduce costs. Personalized marketing messages, recommendations, and attention to individual needs can enhance customer satisfaction and loyalty. Use data analytics to offer relevant products or services and to customize communications.

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Marketing AI Ad Building Ethics Customer Satisfaction 189

Webbiquity

JUNE 24, 2025

Forbes recently reported on a less-than-one-year-old startup focused on “Generative Engine Optimization” (getting your brand or content to appear in AI searches) valued at over $100 million. Even if there were “one weird trick” for appearing in AI searches today, it may not work tomorrow.

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