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From Hours to Minutes: JPW Industries’ Order Processing Transformation with Salesforce Partners and AI

Salesforce Marketing Cloud

The Burden of Manual Process Driven by a customer-first mindset, JPW sought solutions to improve service and reduce order processing times. Rapid growth and expanded operations had led to a surge in business, with thousands of orders each month received via email and fax. “We used to take 16 to 24 hours to process a manual order.

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How to Tell if You Have a Profitable Sales Funnel

Marketing Insider Group

Monitoring conversion rates, Customer Acquisition Cost (CAC), Customer Lifetime Value (CLV), and Average Order Value (AOV) helps gauge your funnel’s profitability. Average Order Value (AOV) AOV measures the average amount a customer spends each time they place an order.

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6 Writing Agencies That Match Your Brand’s Growth Stage (and Scale With You)

WordAgents

Every order, whether a batch of blog posts or a full content calendar, is built to rank, convert, and scale with your business as it grows. Their platform is easy to use and works well for clients who want to place orders and get content fast, without investing time into strategy or briefing. offers a 3-5 business day turnaround time.

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Engineer Customer-Centric Processes for Better Service Quality and Growth | What’s Your Edge?

Vision Edge Marketing

The company encountered several challenges during the transition that required them to take some steps back and re-engineer customer-centric processes, in order to grow and improve service quality and customer experience. Without the key players in the company, we rapidly became unable to fulfill orders.

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8 Ways to Create More Effective Lead Generation Programs

Explore key areas you should focus on with your content syndication strategy in order to help you get the attention of your target audience and build trust.

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TikTok Magic: How Four Brands Cashed In on Going Viral

Convince & Convert

Gave alert subscribers early access to pre-order before going public Are still accepting pre-orders today for what’s rumored to be a September 2025 fulfillment date (meaning, they’re probably planning to only make as many as are ordered.) Will a one-year pre-order period prove to be worth the wait? And the story inside?

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4 Ideas for Better Blog Content

Marketing Insider Group

You can even host challenges or contests that require participants to create and share content in order to win. Create a unique, catchy hashtag and encourage your followers to use it when sharing content related to your brand. Content collaboration is another excellent strategy.

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Marketing Operations Efficiency: The Essential Checklist

In this eBook, we’ll show you how marketing operations can create efficiencies in your tech stack, reporting, and budget that will not just improve internal processes, but also create the sustainability you need in order to scale.

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How to Match Online Customers with the Products They Are Searching For

Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers. A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers.

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The Showpad Sales Transformation Maturity Model

In order to deliver experiences that win buyers, your entire organization must transform. According to a study from SiriusDecisions, 81% of buyers today make purchase decisions based on buying experience, over product or price. But to do so, you must first recognize where you stand in terms of maturity.

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The Customer-Powered Enterprise Playbook

In order to win the market, organizations need to leverage their customers not only to inform their business strategy, but also to fuel it. In today’s crowded marketplace, it’s no longer good enough to just be customer-centric.

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B2B Marketing Trends to Engage Target Accounts and Skyrocket Demand Gen

Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA

In order to win the competitive battle of engaging target accounts and driving sales opportunities, data-driven insights are essential. As a result, they are not seeing the ROI that they anticipated. Businesses must commit to fundamental changes in process, technology, and training to reap the full benefits of this technology.

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Omnichannel is Multichannel 2.0

With omnichannel marketing, brands take a consumer-centric approach in order to achieve consistent messaging across channels for a more-personal, cohesive experience. Get the tools to turn data into actionable insights and deliver personalized, relevant, timely messaging to increase conversions and maximize your ROI.

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Closing the Social Distance with Virtual Selling

Speaker: Amy Huseth, Vice President of Marketing & Sales Enablement at CDK Global

Sales organizations in most industries had to reassess the way they were doing business in order to adapt to the virtual selling landscape. When COVID hit, suddenly the days of walking into a client’s office came to an end. How can you continue to enable your sellers when they are all remote?

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7 Marketing and Sales Strategies to Grow Your Revenue Fast

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

High performing organizations must focus on how marketing and sales can align/collaborate in order to put revenue on a solid growth path. What to do to get alignment, and better performance, out of your sales and marketing organizations. Start creating your own success story by joining us August 22nd – or later for the on-demand version.