Marketing Insider Group

JUNE 23, 2025

No Training Needed You don’t need to train them or pay for software. Agencies come with people who live and breathe SEO , content creation, paid ads, email automation, and analytics. Want a Google Ads expert? Need someone who knows how to write emails that people actually open? They come ready to hit the ground running.

Paid Search Agency 233

Paid Search Agency Advertising Agencies Ad Agencies Work Management 233

Vision Edge Marketing

FEBRUARY 25, 2025

Train and Empower Employees : Empowering customers takes empowered employees. Offering training that equips them with the skills to engage customers positively and resolve issues effectively is crucial. Are your employees trained to nurture advocacy through customer interactions?

Marketing & Strategy 202

Marketing & Strategy Word of Mouth Marketing Management Customer Satisfaction 202

Marketing Insider Group

SEPTEMBER 23, 2024

Evaluate the Products When evaluating options, focus on criteria like: User-friendliness, which ensures that your team can quickly adopt the software without extensive training. While it may be tempting to choose the cheapest option, remember that the right software will save you time, improve company efficiency, and drive more revenue.

Enterprise Management 309

Enterprise Management Work Management Marketing Management Budget Programs 309

Lenny's Newsletter

JUNE 24, 2025

This makes it possible to train much bigger and smarter models simply by scaling up the data and compute power. Here’s also a more technical and visual deep dive: Training/Pre-training Training is the process by which an AI model learns by analyzing massive amounts of data.

Lead Ranking 131

Lead Ranking CAN-SPAM Classified Ads Training 131

Marketing Insider Group

FEBRUARY 10, 2025

Lack of employee training on using CRM tools, which can hinder success. Comprehensive team training can help employees understand the CRM’s capabilities and overcome some of these challenges. Integration issues, which may arise when attempting to connect CRM systems with existing software or workflows.

CRM 235

CRM Enterprise Management Marketing Management Marketing & Strategy 235

Marketing Insider Group

AUGUST 12, 2024

In terms of gathering UGC for your brand, there are plenty of different strategies you can use, including: Social media campaigns are probably the most effective for UGC, since people are already naturally trained to post content on their social profiles. You can run these campaigns in any number of ways, but hashtag campaigns are ideal.

Content 312

Content Marketing Budget Creation Terms and Conditions Marketing Budget 312

Vision Edge Marketing

FEBRUARY 25, 2025

Train and Empower Employees : Empowering customers takes empowered employees. Offering training that equips them with the skills to engage customers positively and resolve issues effectively is crucial. Are your employees trained to nurture advocacy through customer interactions?

Marketing & Strategy 176

Marketing & Strategy Word of Mouth Marketing Management Customer Satisfaction 176

Act-On

SEPTEMBER 16, 2024

Training new team members can be time-consuming and costly, and even seasoned marketers might struggle to use all of the platform’s features effectively. Whether due to a lack of training or the sheer complexity of the system, this underutilization means you’re not getting the full value of your investment.

Marketing Automation Services 147

Marketing Automation Services Marketing Budget Work Management Budget Programs 147

Webbiquity

APRIL 8, 2025

Create Lots of High-Quality Content Content matters a lot because content is what trains AI. By its very nature, AI content is derivative, a summary of its training data. So, the more content you can produce, and the tighter you can tie that content to your brand, the better in terms of showing up in AI searches.

Marketing AI 301

Marketing AI Paid Content Optimization Advertising Agencies 301

Trade Press Services Newsletter

NOVEMBER 7, 2024

Train team members to express gratitude during every client and stakeholder interaction—whether it’s a quick thank-you email after a call or a warm in-person greeting. Remind them that you don’t take their business for granted by showing your appreciation. These simple gestures go a long way in making people feel valued.

ROI 269

ROI Business Word of Mouth Customer Satisfaction 269

Zoominfo

AUGUST 8, 2024

Sales enablement is the process of providing content, guidance, and training for sales teams to effectively onboard, interact with buyers, shorten the sales cycle, and ultimately win more deals. Sales engineering, customer success, and support teams all require content and training. What is Sales Enablement?

Marketing Automation Services 130

Marketing Automation Services Work Management Ad Building Marketing & Strategy 130

WordAgents

MAY 21, 2025

Other hidden costs surface fast: Onboarding Training Management time Paid tools Benefits Social media trends shifting monthly means even experienced hires need ongoing education to stay relevant. You can pay for a complete team without carrying the costs of hiring, software licenses, or training.

Enterprise Management 195

Enterprise Management Work Management Social Media Marketing Management 195

Webbiquity

FEBRUARY 6, 2025

Facilitate Training: Onboard new team members quickly and effectively. Provide Training and Support: Make sure your team has the training and support they need to use the new SOPs effectively. Special Note: many teams need more training (depth and frequency) than you may expect!

Paid Search Agency 161

Paid Search Agency Advertising Agencies Ad Agencies Creativity 161

Salesforce Marketing Cloud

JULY 10, 2024

Experts are still trying to understand the true energy cost of training and deploying AI, but there is no question we must act now to scale this technology responsibly and minimize environmental impacts. Efficient hardware The energy efficiency of an AI model largely depends on the hardware it’s trained and deployed on.

Lead Ranking 130

Lead Ranking Work Management Ethics Training 130

Marketing Insider Group

JANUARY 13, 2025

It requires recruiting specialized staff, providing training, and investing in the right tools. Advantages of Outsourcing CRM and Marketing Integration Outsourcing your CRM and marketing integration to an experienced agency offers several benefits that can transform how businesses engage with their customers.

Paid Search Agency 307

Paid Search Agency Advertising Agencies Ad Agencies CRM 307

Webbiquity

MARCH 18, 2025

Putting Eight AI Models to the Test: The Challenge The first step was to train each model on my writing style. ” Next, since this post dealt with how to use a specific academic business framework, I asked each tool if it was familiar with that or if I needed to provide additional training material. How do you do that?

Marketing AI 161

Marketing AI Work Management Blogger Training 161

Marketing Insider Group

MAY 28, 2025

Train your staff to offer personalized, attentive service. Provide Exceptional Customer Service Word-of-mouth remains one of the most powerful marketing tools available. If customers receive exceptional service, they will tell others about their positive experiences, drawing more traffic to your retail store.

Traffic 256

Traffic Urgency Marketing Word of Mouth Bundling 256

Trade Press Services Newsletter

JANUARY 9, 2025

Provide training and development opportunities in areas like data analytics, content creation, and social media to get ahead of marketing trends. Reskill and Retrain When Needed As marketing evolves, so must your teams skills. Audit your current team’s capabilities to identify any gaps related to future needs.

Planning 220

Planning Marketing Plans B2B Marketing Allocation 220

The Point

MARCH 24, 2025

Tactics might include: * Welcome series: Personalized email sequences with set-up guides, training resources, and quick wins. Educational content: Offer training, webinars, or personalized guidance to help the customer extract more value from the product. Usage monitoring: Identify and address drops in product engagement early.

Top of Funnel 157

Top of Funnel Demand Generation Agencies Planning SMB 157

Marketing Insider Group

DECEMBER 5, 2024

Organizations must adopt tools and training that bridge these gaps while ensuring seamless workflows. Training and Adoption Effective CRM SEO integration requires team buy-in. Training and Adoption Effective CRM SEO integration requires team buy-in. Misaligned data, system compatibility issues, and skill gaps hinder progress.

Marketing Management 144

Marketing Management CRM SEO Lead Scoring 144

Martech

DECEMBER 6, 2024

Training generative AI Think of generative AI as a brilliant new hire who graduated at the top of their class but has never worked in your industry. When you train your AI assistant, dont share sensitive business information or trade secrets. Craft your training prompt and include: The GPT’s primary purpose and goals.

Marketing AI 129

Marketing AI Examples Planning Case Studies 129

Oktopost

JUNE 23, 2025

Sarah Hankins , Senior Marketing Content Specialist at CBIZ, who designed a hands-on training tour that turned curiosity into company-wide participation. Meet the experts: Ale Schlesinger , Social Media Manager at HiBob, who built a program so popular that employees request access faster than she can grant it.

Budget Programs 122

Budget Programs Ad Building Tips Lead Scoring 122

Martech

OCTOBER 25, 2024

Position genAI as both a people and tech solution, emphasizing training and upskilling to prepare your team for AI. The buy approach needs minimal training due to user-friendly models, while the build approach requires extensive training to design, develop and deploy the model.

Generation 135

Generation Enterprise Management Gartner Work Management 135

Sword and the Script | B2B

NOVEMBER 12, 2024

If marketing and PR have a superpower – that’s it – it’s the ability to train your mind to put what you think aside and look at things from your audience’s perspective. You don’t have to agree with a position or message, but you do have to understand why it lands, or crashes and burns, with an audience. It sounds easy, but it’s not.

PR 145

PR Positioning Training Marketing & Strategy 145

Salesforce Marketing Cloud

OCTOBER 29, 2024

The misguided rush to train and deploy Large Language Models (LLMs)—fueled by industry hype and misconceptions that these models alone can solve all AI-related challenges—is a fundamental miscalculation. For most enterprises, training an in-house LLM is impractical at best and irresponsible at worst. Let’s consider each.

Enterprise Management 145

Enterprise Management Work Management Marketing Management Lead Ranking 145

Zoominfo

JANUARY 13, 2025

Heres how some of todays top experts use AI to sidestep common challenges, encourage experimentation, enhance sales training, and create smarter prospecting lists. Just as you coach a team member to improve, AI systems need consistent training to provide better insights. This innovation takes sales training to a new level.

Lead Scoring 130

Lead Scoring Lead Ranking Conversion Intent Signal 130

Oktopost

DECEMBER 3, 2024

From gaining employee buy-in to crafting an internal communications plan, training your advocates, and measuring success, Jennifer shares actionable insights and best practices every marketer needs to know.

Social Media 143

Social Media Training Planning Youtube 143

Martech

OCTOBER 24, 2024

The survey found only 23% of employees feel completely educated and trained on AI. And while 72% of employers say their employees are at least adequately trained on AI, only 53% of employees believe they are. There’s also a big disconnect between the intended and actual uses of AI.

Digital Asset Management 124

Digital Asset Management Marketing Automation Services Advertising Agencies Work Management 124

Convince & Convert

JULY 31, 2024

Like any rollout of a process or technology change, getting people on board requires leadership, communication, training, reinforcement, and accountability. I realized that I had made the same mistake that’s being repeated across most companies today: I didn’t treat this as a true change management exercise.

Paid Search Agency 153

Paid Search Agency Business Lead Ranking Advertising Agencies 153

Zoominfo

JANUARY 21, 2025

Heres some tips: Partner with providers specializing in AI, and providing AI and sales technology training. For instance, train reps to create and refine GPT prompts that can improve lead scoring accuracy by 15%. Upskilling Your Existing Team In a perfect world, sales leaders could instantly hire this new AI-savvy workforce.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Lead Ranking Marketing Automation Services 130